About this product
Poha Bhujing Masala (पोहा भुजिंग मसाला) is a spice blend for cooking Agashi–Virar-style Chicken Poha Bhujing, the Vasai–Virar street dish celebrated for over 85 years. It captures the smoky, spicy and tangy taste of Bhujing: crispy chicken, soft poha and fiery masala. The blend uses handpicked, non-oil-extracted spices such as dry red chilies, coriander, cumin, black pepper and aromatic herbs, each roasted and ground for maximum flavour retention. It is 100% natural and free from preservatives, fillers and artificial colours. Beyond the classic chicken version, it suits a vegetarian Bhujing made with paneer or mushrooms, a dry rub or marinade for grilled or fried chicken starters, fried potatoes, egg poha and tandoori mixes, and a tangy Maharashtrian sprinkle over fries, wraps or sandwiches. The suggested recipe uses 4 tbsp of masala for 2 kg chicken and 1½ cups poha; grilling the cooked chicken over charcoal for a minute adds a street-style smoky aroma. The pouch carries a green VEG mark. Stored airtight in a cool, dry place away from moisture and sunlight, it keeps its freshness, aroma and potency for up to 6 months. Per 100 g: protein 8.0 g, total fat 20.0 g, carbohydrate 30.0 g, energy 350.0 kcal, total sugars 5.0 g. Pack sizes: 100 gms (listed weight 0.05 kg), 250 gms (0.1 kg), 500 gms (0.2 kg) Catalogue code: SNMPH100 (100 gms), SNMPB250 (250 gms), SNMPB001 (500 gms)
Key features
- Inspired by Agashi–Virar’s 85-year-old Poha Bhujing tradition
- Crafted with non-oil-extracted, premium-quality spices
- 100% natural and preservative-free
- Balanced heat and aroma for authentic style & flavor
- Perfect for chicken and vegetarian variations
