TMP is Metallic Paper where metal deposited on it by transferring from release coated metallized PET film. Metallized paper is widely used in label and packaging applications to add a bright appearance and functional characteristics. High-end brands upgrade to more appealing and engaging designs and boost their notice on the shelf by using metallic surfaces. Metallizing communicates high value, freshness, and quality to consumers. “Shiny” increases emotional engagement, memory retention and purchase intent. Sustainable solution - Using a foil or metallic inks to achieve silver look creates environmental burdens due to the high percentage of aluminum in the packaging structure.